Top 5 Business Apps in Colombia Q4 2021: Unified Platform Performance

In the fourth quarter of 2021, the top five business apps in Colombia displayed diverse performance trends across downloads, revenue, and active users. Here's a closer look at their metrics, based on the data from Sensor Tower.

Microsoft Teams saw a fluctuating download trend, starting at around 74K in late September and peaking at approximately 98K in the first week of October. Weekly downloads then experienced a gradual decline, ending the quarter at about 22K. Active users also showed a downward trend, beginning at approximately 549K and decreasing to around 216K by the end of December.

Zoom Workplace exhibited a steady increase in weekly revenue, reaching up to $461 by mid-November. Downloads peaked at around 71K in early October before declining to about 21K by the end of December. Active users started at approximately 1.4M and saw a significant drop to around 391K towards the end of the quarter.

Google Meet (original) had a consistent download rate initially, with numbers around 57K in late September, but this decreased to approximately 13K by the end of the quarter. Active users showed a similar trend, starting at about 1.4M and dropping to around 344K by the end of December.

Computrabajo maintained a relatively stable download trend, beginning at around 22K and ending the quarter at approximately 16K. Active users fluctuated slightly but remained fairly consistent, starting at about 277K and ending at around 263K.

DiDi Driver: Drive & Earn Cash showed a varied download trend, peaking at about 18K in early November before dropping to around 9K by the end of December. Active users remained relatively stable throughout the quarter, with minor fluctuations, ending at approximately 105K.

These insights highlight the dynamic nature of app performance in the business category in Colombia. For more detailed insights and data, visit Sensor Tower.